Hospitality Projects

Designing for a local, global and cool mindset for hospitality innovators

Valeri Chekheria and Levan Berulava are hospitality pioneers who are widely credited with playing a key role in Georgia's rapid ascension over the past decade as a global cultural hub and tourist destination.

The concept across the identity is to enhance the contemporary, forward-thinking and innovative way in which they work. The idea behind the symbol is to encapsulate the sun and the elegant harmony it creates by generating rays of sun that resonate as a representation of the premium quality that Hospitality Projects is providing to their clients.

We worked with Valeri Chekheria and Levan Berulava to create an identity that reflects their key value: inspire others to keep beautiful journeys going and breathe new life into a hospitality sector heavily impacted by COVID-19.