USM Modular Furniture

Showcasing modular interior and personalities

A multichannel platform for USM Modular Furniture showcasing unique ambassadors of the brand with their own USM furniture.

We designed a dedicated website to tell the story of the USM brand and their biggest lovers.

With Freunde von Freunden, we worked on an editorial strategy and plan that rolled out into an ongoing series of beautifully curated portraits.

We created a book to give a timeless setting to their singular stories.

Discover Personalities